The challenge
A Canadian e-commerce specialized in women’s clothing was interested in running ads to drive more traffic to their website and showcase their products to potential customers.
What we did & the results
Our digital ads team built and managed a Facebook campaign with retargeting for 1 year. Facebook quickly became the main source of website traffic for this client. We also created a Facebook funnel to retarget the people who completed an add-to-cart action and drive more purchases.